Vijaya - Visual Identity

Vijaya is an Editorial and Media Group based in Rome (Italy) that asked me to create his own Visual Identity. I started from his name that means "Victory" in vietnamese language. The association with the "v for victory" historical campaign and Its symbol was immediate. Also the values of the brand are well represented by the meaning of victory.

Vijaya is an Editorial and Media Group based in Rome (Italy) that asked me to create his own Visual Identity.

I started from his name that means "Victory" in vietnamese language. The association with the "v for victory" historical campaign and Its symbol was immediate.

Also the values of the brand are well represented by the meaning of victory.

Logo production and discarded

The Advertising Campaign

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